Visible.net is a new provider of state-of-the-art ecommerce and online marketing services.
In addition to their industry leading ecommerce and marketing tools, they also offer a small suite of web-based ecommerce tools including their website analyzer tool and their new keywords research/rankings tool. A source close to the company also informed me of a new up and coming tool to build and generate meta tags.
Visible.net offers a variety of ecommerce packages and marketing programs for merchants of all different sizes and skill levels. Use novice, professional or expert tools depending on your personal skill level and online experience. Packages start at $3700 for ecommerce and a few hundred for very basic marketing services. Their core marketing programs offer more and start around $1600 - $2200 for intermediate marketing.
Visible.net also writes and blogs about their company, services, clients and employees regularly on the Visiblog. Be sure to check out their free subscription options and feeds so you’re never out of the Visible.net blog news loop.
There are plenty of online reviews and customer opinions about Visible.net…
There are also quite a few web profiles available for Visible.net…
Here are a few company profiles available for Visible.net…
Finally, their listings in DMOZ and Yahoo Directories…
Visible.net is a great company with plenty of real world experience. i look forward to seeing them continue to grow, prosper and help their customers to be the best they can be. Kudos to Visible for being an innovator, with the vision and goals necessary to succeed as an ecommerce software and online marketing firm.
I have finally gotten time enough to launch my new eCommerce blog. If you already run an eCommerce store or are thinking about getting into selling online, jump on over to eCommerce Optimization and get helpful insider tips and tricks to assist you in selling more through your online store.
We have a QandA section, eLingo to help you understand all the techie terms, getting started guides, step by step guides and a whole lot more. The additions keep on coming so be sure and subscribe to the articles feed so you can keep up on new articles, guides and news about trends, shopping carts, successful merchants and provider interviews.
Right now the site looks horrible in IE7, so I recommend using FireFox or IE6 to view it at this time, otherwise bookmark us and come back later as we are working on the IE7 bugs.
Any feedback would be much appreciated. Tell us how we can make the site better by commenting here or there.
You were likely following the news, so I’ll cut things short - today was the WWDC, and together with a bunch of other cool news, Apple launched a
new website.
“Great!”, I hear you say correctly. The new website is beautiful. Except for where it isn’t - content organization.
The screenshot above portrays the new navigation scheme on Apple.com (specifically, the new
iPod+iTunes page). I have to wonder what crossed their minds that made them mix products (like the iPod models) with accessories and user actions (”Download iTunes”) in the same navigation bar. I mean, that’s mixing apples (pun intended) and oranges.
I know once you do something cool - like that awesome new navigation - you want to use it everywhere, but this is Apple - come on guys, you sure as hell can do better than that in terms of information architecture.
One thing I’ve explored often is how many web-based applications fail because of a lack of proper planning. One thing that I haven’t stressed enough though, is that proper planning doesn’t always mean spending months on end thinking about every single detail, but actually thinking about things in the right order.
Traditional feature-centric design
Usually developers start planning applications by thinking of everything they want it to do - and let’s face it, it’s pretty easy to get excited: since you’re getting some functionality in, you might as well do all the other hundred cool things too, right? Well, wrong.
Getting excited is great, but it may just as well hinder the application development process. Focus slips, pretty soon you’re trying to solve all the world’s problems. You may have heard of scope creep - this is just the same, but it’s your fault, and is definitely avoidable.
Top-down product design
The solution is actually quite easy although it may seem odd if you haven’t done it before: design interface first, then underlying code. Result: no functional slippery slope - you know exactly what you need to build to accommodate the UI functionality. As a side benefit, you get to have something you can experiment with as a prototype sooner, which means you can get more input sooner and iterate over it.
Give it a try on your next project - your developers will love knowing exactly what they need to build, and your designers will love not having to design
that new page for the brand new functionality that just crossed your mind.

In case you missed
Google Developer Day 2007 last month (
our coverage here) it’s not too late to see and learn about all the interesting Google APIs, tools and other news covered that day. Why? Because Google’s used their YouTube property to publish
these 128 videos from the event. Lots of good stuff covering everything from
Google GData programming to
Google Gadgets programming to
Testing Distributed Systems, and
a Google Gears introduction. Or, 124 others. And since it was a distributed event across 10 cities around the world, you can get videos in languages from
Japanese to
German.
On the Google front, our listings for Google mashups keep growing. For example you can check-out: