Web 2.0 Stores > Fast, Simple, Search Engine Friendly Ecommerce

Ecommerce Product Management

Listed below is Information and Features for Web 2.0 Stores product management.

Store Product Management

• Number of Products: Certain ecommerce platforms limit the number of products that you can upload or sell in your Online store. Make sure the solution you choose can handle not only the number of products you currently have, but the capacity for expanding your product lines in the future.

* Web 2.0 Stores allow for unlimited product uploads into store categories and sub-categories.

• Related Products/Cross Selling: One really good way to increase customer conversion rates is to suggest additional products to your store users while they are browsing. You may want to include product accessories, similar products, popular products, etc. If you can forsee cross selling your products, see that your ecommerce software makes it simple and easy to do.

* Web 2.0 Stores software automatically includes related and popular products for every listing.

• Featured Products: Having your newest or featured products on your homepage can really help them sell and become popular items in your store. Some ecommerce platforms make it easy to feature one or more products on the homepage or a ‘featured’ page by simply selecting the products you wish to add.

* Web 2.0 Stores allow for unlimited featured products on both the homepage and a featured page.

• Best Selling Products: As with featured products, having your best selling products on your homepage can help customers to see what other store users purchased the most of or liked the best. Certain ecommerce softwares allow you to add best sellers by simply selecting the products you would like to add.

* Web 2.0 Stores software automatically calculates which products are purchased the most and creates an ordered list in the sidebar.

• Bulk Imports and Updates: Adding one product at a time to your ecommerce store can be very inefficient and slow, especially if you already have the product data in an easy to upload electronic format. If you plan on selling hundreds or thousands of products, choose a platform that can import bulk product data from either a database or spreadsheet.

* Web 2.0 Stores allow bulk product uploads from either data spreadsheets, a product database, RSS file or OPML file.

• Inventory Tracking: As products are ordered, an inventory tracking system will decrease the number of items in stock for each product purchased by a customer. When inventory levels reach a pre-defined quantity or shortage, the product status changes and you are notified of the item level deficiency, or the product simply becomes ‘unavailable’ for users to checkout and purchase.

* Web 2.0 Stores come complete with inventory tracking and product deficiency notifications for when item stock levels run low.

• Copying Products: If you have products or store items that are similar to one another, a function to copy them can be very useful. On certain ecommerce platforms you can copy similar products with the click of a button and quickly add items to your Online storefront.

* Web 2.0 Stores allow merchants to copy, duplicate or link to unlimited products or items with ease and simplicity.

• Hiding Products: Having a feature that hides certain products from being viewed Online when they are not in stock helps to keep customers from buying any products that are not in stock. This reduces the burden of manually removing or hiding the item from your product catalog every time inventory runs out.

* Web 2.0 Stores automatically hides out of stock products, based on inventory levels, from being viewed by customers as they shop.

• Custom Product Options: Having certain goods for sale Online can often be complex, with a product coming in different colors, sizes, and shapes. Moreover, each attribute (such as size) can have a number of options (such as S, M, L, XL etc). Some ecommerce software will allow for unlimited attributes and allow the merchant to define options for each combination.

* Web 2.0 Stores allow for fast and easy integration of unlimited custom product options and item attributes.

• Product Pricing and Images: Online store owners may define different prices and upload different images to products or items within the product catalog for display in their storefront. When a customer selects a specific item or product, it directs them to the product page, with the defined price and image, so the item can be purchased or checked out.

* Web 2.0 Stores allow merchants to easily define a number of pricing and image options of any product within the catalog.

• Taxable and Non Taxable Items: For merchants who sell food items and non-food items in their store, it is important to tax each customers order accordingly. Some ecommerce platforms allow the store owner to define a product or item as either taxable goods or non-taxable goods and will calculate the total sales tax per order accordingly.

* Web 2.0 Stores allow store merchants to easily select whether a product in the catalog is taxable or non taxable goods.

• Categorization: For store owners that end up selling hundreds or even thousands of products, it is important to use intuitive and intelligent categories in which products can be added. Some ecommerce software allows for an unlimited product hierarchy while other platforms limit the number of categories or subcategories.

* Web 2.0 Stores make it simple and easy for Online merchants to create an unlimited number of product categories and subcategories.

• Products in Multiple Categories: Web store merchants should consider making their products as easy as possible to find within their Online storefront. This can mean putting one product or the same product in multiple categories within the catalog.

* Web 2.0 Stores allow merchants to copy or link to unlimited products from one category into any other categories or subcategories that have been created.

• Retail and Wholesale Customers: Certain stores may need to establish special pricing for certain customers who buy at retail or wholesale rates. A retail and wholesale feature will change the unit price for products according to the type of user account assigned to the customer making the purchase.

* Web 2.0 Stores make it simple for merchants to select and edit whether each customer should be a retail user or wholesale user.

• Volume Product Discounts: Having the ability to offer special pricing on bulk orders or volume discounts can help merchants to get the most out of every sale while still staying competitive within their niche market. More orders at higher quantities greatly increases a merchants return on investment (ROI).

* Web 2.0 Stores come standard with a volume discount manager so that merchants and administrators can easily create special pricing on all bulk orders.

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