Web 2.0 Highlights Web 2.0 Stores
Next Generation Ecommerce Features
Listed below is Information and Features for Web 2.0 Stores next generation web 2.0 features.
Web 2.0 Highlights
- Valid Program Code: Some ecommerce platforms check documents against formal Web standards. If the document passes the check, it is considered valid code. Validation helps pages load faster and better than those with code full of errors. In addition, Web browsers are becoming more standards compliant, and it is becoming increasingly necessary to write valid program code.
* Web 2.0 Stores create documents and files using valid program code including compliant HTML, CSS, XHTML, PHP, XML and RSS that validates when checked against current formal Web standards.
- Bulk Product Submit: The ability to include products on comparison shopping sites can greatly increase store sales and marketing ROI. Shopping engines are just like search engines that only look for tangible products to list. A merchant can usually upload each product one by one in order to list all os the items in their catalog, but it is much more time efficient and easy to manage if this can be done via file transfer protocol (FTP).
* Web 2.0 Stores ecommerce software has the ability to manage each of your bulk product uploads all from the administration area for quick and easy listing of your products on major comparison shopping engines like Google Base (Froogle), Yahoo Shopping and Shopzilla (Bizrate). With one click you can see your entire catalog listed individually on each of the sites mentioned.
- Page Data Feeds (RSS, XML, atom): Some ecommerce platforms allow for special files called ‘Data Feeds’ (XML, RSS, atom) which are implemented so that customers and registered users can receive product or news updates in real time via really simple syndication (RSS). These data feeds also help merchants to get the word out about their store products through RSS submission to popular shopping services, RSS search engines and feed directories.
* Web 2.0 Stores come standard with RSS data feeds for content pages and product pages generated by the ecommerce software. Merchants can easily submit their store data feeds to popular RSS search engines and directories with one click.
- Social Bookmarking: Some ecommerce softwares allow customers and users who find the store for the first time to save products or pages to their favorite social bookmarking sites including delicious, digg, furl, yahoo, etc. Online bookmarks are quickly becoming the most common way for people to save and share their favorite sites and pages (instead of using browser favorites).
* Web 2.0 Stores allow merchants to pick which social bookmarking links are to be displayed for items and pages within the store product catalog. Customers can quickly add and save products and pages to any of the bookmarking services as long as the corresponding link is choosen by the merchant to be displayed.
- Social Tagging (Keyword Tags): One good way to help users and search engines find relevant products is to have the ability to assign keyword ‘tags’ to each item in the product catalog. Tagging products with the most relevant keywords will allow search engine crawlers to properly index those items under the appropriate phrases and also helps users by directing them to all the products related to a specific tag.
* Web 2.0 Stores ecommerce software is one of the only platforms to offer social tagging features for products within the store catalog. Merchants can assign keyword tags to each product or item and the software will display a social tag cloud on the sidebar and product listing pages.
- Store Site Map: Many ecommerce stores have thousands of pages with products and text content that needs to be indexed by search engines and meta crawlers if merchants hope to be found by customers who search for their products by keyword on Google, Yahoo, MSN and other search engines. Without a site map, it may take longer to get products listed prominently within search engine indices. Store site maps are also a good way to help customers find the products or pages they are looking for in a quick and easy way.
* Web 2.0 Stores take site maps to the next level. Each storefront includes product listing pages (user site map) with items from each category and subcategory listed for customers to browse. In addition, we have included a Google compliant XML file (crawler site map) which automatically notifies Google (ping) each time an update to the store is made by the merchant.
- Custom Favicon: Many site owners today have choosen to create a file called a ‘favicon.ico’ which displays a tiny icon or graphic to the left of the web site url in the address bar and within favorites menus or bookmarking sites. Favicons help merchants create a unique storefront identity and brand and also helps to keep error logs looking clean.
* Web 2.0 Stores come standard with a custom favicon.ico file so that merchants are able to reap the benefits of having a favicon and so they can stand out from competitors or similar sites that may lack a favicon graphic or icon.
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